通过控制位置偏差改进微视频推荐

Yisong Yu, Beihong Jin, Jiageng Song, Beibei Li, Y. Zheng, Wei-wei Zhu
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引用次数: 2

摘要

随着微视频app的普及,微视频的数量和用户数量迅速增加,这就凸显了微视频推荐的重要性。虽然微视频推荐可以自然地视为顺序推荐,但以往的顺序推荐模型并没有充分考虑到微视频应用的特点,在归纳偏差中,位置在微视频场景中的作用并不符合实际。因此,在本文中,我们提出了一个名为PDMRec(位置解耦微视频推荐)的模型。PDMRec采用独立的自关注模块对微视频信息和位置信息进行建模,然后将它们聚合在一起,避免了微视频语义和位置信息之间的噪声相关性被编码到序列嵌入中。此外,PDMRec提出了与微视频场景特征紧密匹配的对比学习策略,从而减少了序列中微视频位置的干扰。我们在两个真实世界的数据集上进行了广泛的实验。实验结果表明,PDMRec优于现有的多个最先进的模型,并取得了显着的性能改进。
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Improving Micro-video Recommendation by Controlling Position Bias
As the micro-video apps become popular, the numbers of micro-videos and users increase rapidly, which highlights the importance of micro-video recommendation. Although the micro-video recommendation can be naturally treated as the sequential recommendation, the previous sequential recommendation models do not fully consider the characteristics of micro-video apps, and in their inductive biases, the role of positions is not in accord with the reality in the micro-video scenario. Therefore, in the paper, we present a model named PDMRec (Position Decoupled Micro-video Recommendation). PDMRec applies separate self-attention modules to model micro-video information and the positional information and then aggregate them together, avoid the noisy correlations between micro-video semantics and positional information being encoded into the sequence embeddings. Moreover, PDMRec proposes contrastive learning strategies which closely match with the characteristics of the micro-video scenario, thus reducing the interference from micro-video positions in sequences. We conduct the extensive experiments on two real-world datasets. The experimental results shows that PDMRec outperforms existing multiple state-of-the-art models and achieves significant performance improvements.
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