企业培训公司IT课程组合管理策略研究:基于elecre - more多标准混合方法的研究

Igor Pinheiro de Araújo Costa, M. Moreira, Arthur Pinheiro de Araújo Costa, L. F. H. D. S. D. B. Teixeira, C. F. Gomes, M. Santos
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引用次数: 43

摘要

商业全球化以及随之而来的全球竞争,加上COVID-19大流行造成的经济和社会变化,使得培训与发展(T&D)部门对企业环境中的专业人员越来越重要。从这个意义上说,管理利益相关者和客户组合,以及分析客户与服务之间的关系,对于专业培训组织的成功是必要的和战略性的。本文旨在通过应用electre - more多标准分类方法,支持巴西一家信息技术(IT)培训行业公司提供的T&D课程组合形成的战略过程。我们已经获得了几门课程的分类,旨在确定哪些课程应该由公司管理层优先考虑,维护或丢弃。结果显示,在被分析的课程中,只有17%的课程需要优先考虑,61%的课程需要维护,22%的课程被公司抛弃。
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Strategic Study for Managing the Portfolio of IT Courses Offered by a Corporate Training Company: An Approach in the Light of the ELECTRE-MOr Multicriteria Hybrid Method
The globalization of business and the consequent exposure to global competition, besides the economic and social changes caused by the COVID-19 pandemic made the Training & Development (T&D) sector increasingly important for professionals in the corporate environment. In this sense, managing stakeholders and a portfolio of clients, as well as analyzing the relationship between customer and service, are necessary and strategic for the success of professional training organizations. This paper aims to support the strategic process of portfolio formation of T&D courses offered by a company in the Information Technology (IT) training sector in Brazil, through the application of the ELECTRE-MOr multicriteria sorting method. We have obtained a categorization of several courses, aiming to define which ones should be prioritized, maintained, or discarded by the company’s management. The results showed that, among the analyzed courses, only 17% should be prioritized, 61% maintained, and 22% discarded by the company.
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