ORGANIZATIONAL PERFORMANCE IS HIGHLY INFLUENCED BY MOTIVATION. A CASE STUDY OF THE PUBLIC HEALTH DIRECTORATE

High productivity is of primary concern to individuals, the management of any organization and to the national economy at large. Performance management in the health sector is essential for access to health services and for the provision of quality services. It is generally regarded as a well-known fact that an organization’s employees are a key asset for success. One of the most fascinating questions for specialists, but also one that causes headaches for managers in organizations, is “why are people motivated to do something?”. A human’s ambitions and goals may differ from one person to another, so motivation is a crucial aspect of health care management. Management can guide people to achieve the organization’s goals by identifying their unique qualities and potentials. The main objective of the study was to analyze the factors that motivate and demotivate employees in the Public Health Directorate, in order to find, or demonstrate that workplace satisfaction is influenced by a combination of factors, each of them having their own effect, contributing to the final result, which can be decisive in creating or not an productive equilibrum within the organizations that were subjected to research. Research methods: qualitative-quantitative analysis through the questionnaire-based survey method. Research thesis: Motivation plays a crucial role in organizational performance. This article concluded that not only financial benefits are important to both male and female employees, but also non-financial benefits and Managers must attach significant importance to motivational factors because these are the only ones capable of guaranteeing the success of such an approach.