Making global oceans governance in/visible with Smart Earth: The case of Global Fishing Watch

The number and variety of technologies used for environmental surveillance is expanding rapidly, making constant data collection and near ‘real time’ analyses possible. ‘Smart Earth’ describes networked infrastructures comprised of devices and equipment and signals to the human dimensions inherent to developing, deploying and putting technology and large datasets to use. In this paper, we situate Smart Earth in terms of technological products and human practices and consider the relationship between Smart Earth and global environmental governance. Specifically, we review emerging literature and present a case study of an organization founded by environmental non-profit, SkyTruth, tech industry behemoth, Google and marine conservation NGO, Oceana. Called ‘Global Fishing Watch’ (GFW), this organization builds geospatial datasets, hosts an online mapping platform where anyone with internet access can surveil various types of ocean-going vessels and shares data and map products with scientists and practitioners. Two critical points emerge through the case. First, we show that GFW expands its surveillance capacity by pursuing ‘data sharing’ partnerships with sovereign states, many in the Global South. Second, the maps and datasets produced by GFW link vessels to a ‘flag state’ while the firms, subsidiaries and financiers that may own and/or operate these vessels remain obscure – and hence so too does the political economy of oceans fisheries. GFW maps and datasets offer new approaches to tracking fishing and are advancing fisheries science. At the same time, they rely on and are only legible through hegemonic geopolitical and political–economic orders deeply implicated in industrial (over)fishing. The norms and domains of global environmental governance are expanding, but Smart Earth ‘solutions’ risk leaving the structural drivers of environmental change unaddressed.