一种基于图的缓解推荐系统中多方曝光偏差的方法

M. Mansoury, Himan Abdollahpouri, Mykola Pechenizkiy, B. Mobasher, R. Burke
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引用次数: 28

摘要

在推荐系统中,公平性是一个关键的系统级目标,也是最近广泛研究的主题。公平的一种具体形式是供应商曝光公平,其目标是确保在向用户提供的建议中公平覆盖所有供应商的产品。这在多利益相关者推荐场景中尤其重要,因为优化实用程序不仅对最终用户很重要,而且对其他利益相关者也很重要,例如希望公平地表示其物品的物品销售者或生产者。这种类型的供应商公平有时是通过尝试增加总体多样性来减轻流行偏见和提高推荐中长尾项目的覆盖率来实现的。在本文中,我们介绍了FairMatch,这是一种通用的基于图的算法,可作为推荐生成后的后处理方法,以提高商品和供应商的曝光公平性。该算法迭代地将低可见度的高质量商品或来自低曝光率供应商的商品添加到用户的最终推荐列表中。在两个数据集上进行的一组综合实验以及与最新基线的比较表明,FairMatch虽然显著提高了曝光公平性和总体多样性,但仍保持了可接受的推荐相关性水平。
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A Graph-Based Approach for Mitigating Multi-Sided Exposure Bias in Recommender Systems
Fairness is a critical system-level objective in recommender systems that has been the subject of extensive recent research. A specific form of fairness is supplier exposure fairness, where the objective is to ensure equitable coverage of items across all suppliers in recommendations provided to users. This is especially important in multistakeholder recommendation scenarios where it may be important to optimize utilities not just for the end user but also for other stakeholders such as item sellers or producers who desire a fair representation of their items. This type of supplier fairness is sometimes accomplished by attempting to increase aggregate diversity to mitigate popularity bias and to improve the coverage of long-tail items in recommendations. In this article, we introduce FairMatch, a general graph-based algorithm that works as a post-processing approach after recommendation generation to improve exposure fairness for items and suppliers. The algorithm iteratively adds high-quality items that have low visibility or items from suppliers with low exposure to the users’ final recommendation lists. A comprehensive set of experiments on two datasets and comparison with state-of-the-art baselines show that FairMatch, although it significantly improves exposure fairness and aggregate diversity, maintains an acceptable level of relevance of the recommendations.
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