Efthymia Symitsi, Raphael N. Markellos, M. Mantrala
{"title":"关键词组合优化在付费搜索广告","authors":"Efthymia Symitsi, Raphael N. Markellos, M. Mantrala","doi":"10.1016/j.ejor.2022.03.006","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":11868,"journal":{"name":"Eur. J. Oper. Res.","volume":"2015 1","pages":"767-778"},"PeriodicalIF":0.0000,"publicationDate":"2022-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"3","resultStr":"{\"title\":\"Keyword portfolio optimization in paid search advertising\",\"authors\":\"Efthymia Symitsi, Raphael N. Markellos, M. Mantrala\",\"doi\":\"10.1016/j.ejor.2022.03.006\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"\",\"PeriodicalId\":11868,\"journal\":{\"name\":\"Eur. J. Oper. Res.\",\"volume\":\"2015 1\",\"pages\":\"767-778\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2022-03-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"3\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Eur. J. Oper. Res.\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1016/j.ejor.2022.03.006\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Eur. J. Oper. Res.","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1016/j.ejor.2022.03.006","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}