{"title":"大流行期间的多重传播:研究和教学的概念","authors":"J. Reinsch, Jr.̂, J. Turner","doi":"10.33423/ajm.v21i4.4558","DOIUrl":null,"url":null,"abstract":"This study explores factors that influence individual decisions to conduct multiple, simultaneous interactions, that is, to multicommunicate. We present data indicating that: (a) the Covid-19 pandemic increased the frequency of multicommunication;(b) university students multicommunicate in order to achieve instrumental, interpersonal, and identity goals;and (c) while some university students recognize that multicommunication increases the risks of communication failures, others do not. We offer some suggestions for educators who wish to include multicommunication concepts in their courses. We also suggest that business practitioners (and their managers) should consider instrumental, interpersonal, and identity objectives when they choose between face-to-face and electronically mediated interaction.","PeriodicalId":91998,"journal":{"name":"American journal of information management","volume":null,"pages":null},"PeriodicalIF":0.0000,"publicationDate":"2021-09-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"1","resultStr":"{\"title\":\"Multicommunication During a Pandemic: Concepts for Research and Teaching\",\"authors\":\"J. Reinsch, Jr.̂, J. Turner\",\"doi\":\"10.33423/ajm.v21i4.4558\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"This study explores factors that influence individual decisions to conduct multiple, simultaneous interactions, that is, to multicommunicate. We present data indicating that: (a) the Covid-19 pandemic increased the frequency of multicommunication;(b) university students multicommunicate in order to achieve instrumental, interpersonal, and identity goals;and (c) while some university students recognize that multicommunication increases the risks of communication failures, others do not. We offer some suggestions for educators who wish to include multicommunication concepts in their courses. We also suggest that business practitioners (and their managers) should consider instrumental, interpersonal, and identity objectives when they choose between face-to-face and electronically mediated interaction.\",\"PeriodicalId\":91998,\"journal\":{\"name\":\"American journal of information management\",\"volume\":null,\"pages\":null},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2021-09-10\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"1\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"American journal of information management\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.33423/ajm.v21i4.4558\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"American journal of information management","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.33423/ajm.v21i4.4558","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Multicommunication During a Pandemic: Concepts for Research and Teaching
This study explores factors that influence individual decisions to conduct multiple, simultaneous interactions, that is, to multicommunicate. We present data indicating that: (a) the Covid-19 pandemic increased the frequency of multicommunication;(b) university students multicommunicate in order to achieve instrumental, interpersonal, and identity goals;and (c) while some university students recognize that multicommunication increases the risks of communication failures, others do not. We offer some suggestions for educators who wish to include multicommunication concepts in their courses. We also suggest that business practitioners (and their managers) should consider instrumental, interpersonal, and identity objectives when they choose between face-to-face and electronically mediated interaction.