上下文信息对兴趣点推荐影响的系统分析

Hossein A. Rahmani, Mohammad Aliannejadi, Mitra Baratchi, F. Crestani
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引用次数: 12

摘要

随着基于位置的社交网络的日益普及,设计准确的兴趣点推荐模型受到越来越多的关注。POI推荐通常通过将上下文信息合并到先前设计的推荐算法中来执行。在POI推荐中考虑的一些主要上下文信息是位置属性(即位置的精确坐标、类别和签到时间)、用户属性(即对位置的评论、评论、提示和签到)以及其他信息,例如POI与用户主要活动位置的距离以及用户之间的社会关系。正确选择这些因素可以显著影响POI推荐的性能。然而,以往的研究并没有考虑这些不同因素组合的影响。在本文中,我们提出了不同的上下文模型,并分析了不同主要上下文信息在POI推荐中的融合。本文的主要贡献如下:(i)提供了上下文感知位置推荐的广泛调查;(ii)在现有基线和两种新的线性和非线性模型上量化和分析POI推荐中不同背景信息(如社会、时间、空间和类别)的影响,这两种模型可以将所有主要背景信息合并到一个推荐模型中;(iii)使用两个众所周知的真实世界数据集评估所考虑的模型。我们的研究结果表明,虽然建模地理和时间影响可以提高推荐质量,但将所有其他上下文信息融合到推荐模型中并不总是最好的策略。
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A Systematic Analysis on the Impact of Contextual Information on Point-of-Interest Recommendation
As the popularity of Location-based Social Networks increases, designing accurate models for Point-of-Interest (POI) recommendation receives more attention. POI recommendation is often performed by incorporating contextual information into previously designed recommendation algorithms. Some of the major contextual information that has been considered in POI recommendation are the location attributes (i.e., exact coordinates of a location, category, and check-in time), the user attributes (i.e., comments, reviews, tips, and check-in made to the locations), and other information, such as the distance of the POI from user’s main activity location and the social tie between users. The right selection of such factors can significantly impact the performance of the POI recommendation. However, previous research does not consider the impact of the combination of these different factors. In this article, we propose different contextual models and analyze the fusion of different major contextual information in POI recommendation. The major contributions of this article are as follows: (i) providing an extensive survey of context-aware location recommendation; (ii) quantifying and analyzing the impact of different contextual information (e.g., social, temporal, spatial, and categorical) in the POI recommendation on available baselines and two new linear and non-linear models, which can incorporate all the major contextual information into a single recommendation model; and (iii) evaluating the considered models using two well-known real-world datasets. Our results indicate that while modeling geographical and temporal influences can improve recommendation quality, fusing all other contextual information into a recommendation model is not always the best strategy.
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