陷入业绩盆景陷阱的电子制造业企业家:以新兴经济体为例

IF 4.5 Q1 MANAGEMENT Benchmarking-An International Journal Pub Date : 2023-07-28 DOI:10.1108/bij-05-2022-0303
B. Mishra, Avanish Kumar, Ishaan Mishra
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引用次数: 0

摘要

本研究探讨了印度国内电子制造业在经济改革后的演变,并调查了印度初创/中小企业电子制造业缺乏自然成长阶段的问题。设计/方法/途径理论框架的灵感来自Dawar和Frost的生存战略理论,当地公司可能会遵循这一理论来克服跨国公司的竞争威胁。该研究采用定性方法,更准确地说,是一种现象学方法,从印度国内电子制造商的角度,在市场扭曲、技术差距和殖民思维的背景下,研究政策/监管改革。本研究采用数据分析的焦亚法,归纳提出几个研究命题。现象学方法揭示了八个基本结构(本质)叙事,以探讨困扰该行业的复杂问题:印度制造,印度制造,优惠市场准入战略,公平市场准入战略,蓝海战略,竞争定位战略,技术能力和政策/监管套利的重要性。印度电子制造单位的情况与盆景树的情况相当,在商业阶段不存在自然进化;他们作为初创企业/中小微企业诞生和消亡。该研究主张通过消除市场扭曲来实现公平的市场准入。长期的解决方案可能在于提供本地制造的产品,作为进口产品的可靠替代品,或在成本、质量、技术、数量、售后服务和综合供应链方面由跨国原始设备制造商在本地生产。虽然有利的外国直接投资政策,数字印度和印度制造倡议加强了国内电子产品生产,但它尚未显著影响印度在全球贸易中的地位,包括制造业和出口。
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Electronics manufacturing entrepreneurs in a performance bonsai trap: the case of an emerging economy
PurposeThe study explores the evolution of Indian domestic electronics manufacturing post-economic reforms and also investigates the lack of natural growth stages among Indian start-up/SME electronics manufactures.Design/methodology/approachThe theoretical framework is inspired by Dawar and Frost's survival strategy theory that local companies may follow to overcome competitive threats from MNCs. The study adopts a qualitative methodology, more precisely, a phenomenological approach to walking through policy/regulatory reforms amid market distortions, technological gaps and colonial mindset from the perspective of Indian domestic electronics manufacturers. The study has adopted Gioia method of data analysis to inductively suggest a few research propositions.FindingsThe phenomenological approach revealed eight essential structure (essence) narratives to explore the complex issue that plague the industry: make in India, made in India, preferential market access strategy, equitable market access strategy, blue ocean strategy, competitive positioning strategy, technical capability and importance of policy/regulatory arbitrage.Practical implicationsThe situation of Indian electronics manufacturing units is comparable to the bonsai tree situation, where natural evolution in business stages does not exist; they are born and die as start-ups/MSMEs. The study advocates for equitable market access by removing market distortions. The long-term solution may lie in making available locally manufactured products as a dependable alternative to the imported products or produced locally by MNC OEMs in terms of cost, quality, technology, volume, after-sale service and integrated supply chain.Originality/valueWhile the favorable FDI policies, digital India and make-in India initiatives have strengthened domestic electronics production, it is yet to significantly impact India's position in global trade, including manufacturing and exports.
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来源期刊
CiteScore
10.40
自引率
16.10%
发文量
154
期刊介绍: Benchmarking is big news for companies committed to total quality programmes. Its enthusiastic reception by many prominent business figures has created high levels of interest in a technique which promises big rewards for co-operating partners. Yet, like total quality itself, it must be understood in its proper context, and implemented single mindedly if it is to be effective - this journal helps companies to decide if benchmarking is right for them, and shows them how to go about it successfully.
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