{"title":"政治话题化是美国有线新闻的主要内容策略","authors":"K. Chobanyan","doi":"10.30547/WORLDOFMEDIA.3.2018.3","DOIUrl":null,"url":null,"abstract":"The content strategies of American 24-hour news channels are undergoing significant transformations in the digital environment. While TV so far remains one of the most preferred news sources for Americans, it still has to find the new ways to attract and to keep the audience (especially younger audience). One of the transformation trends that proved to be successful for cable news has been the shift to mostly political coverage. The author focuses on the highest rated prime time cable shows and explores the extent of political items and strategies of their presentation.","PeriodicalId":36142,"journal":{"name":"World of Media","volume":"56 1","pages":""},"PeriodicalIF":0.0000,"publicationDate":"2018-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"1","resultStr":"{\"title\":\"Shift to political topics as the main content strategy of American cable news\",\"authors\":\"K. Chobanyan\",\"doi\":\"10.30547/WORLDOFMEDIA.3.2018.3\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"The content strategies of American 24-hour news channels are undergoing significant transformations in the digital environment. While TV so far remains one of the most preferred news sources for Americans, it still has to find the new ways to attract and to keep the audience (especially younger audience). One of the transformation trends that proved to be successful for cable news has been the shift to mostly political coverage. The author focuses on the highest rated prime time cable shows and explores the extent of political items and strategies of their presentation.\",\"PeriodicalId\":36142,\"journal\":{\"name\":\"World of Media\",\"volume\":\"56 1\",\"pages\":\"\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2018-09-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"1\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"World of Media\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.30547/WORLDOFMEDIA.3.2018.3\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q2\",\"JCRName\":\"Social Sciences\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"World of Media","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.30547/WORLDOFMEDIA.3.2018.3","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"Social Sciences","Score":null,"Total":0}
Shift to political topics as the main content strategy of American cable news
The content strategies of American 24-hour news channels are undergoing significant transformations in the digital environment. While TV so far remains one of the most preferred news sources for Americans, it still has to find the new ways to attract and to keep the audience (especially younger audience). One of the transformation trends that proved to be successful for cable news has been the shift to mostly political coverage. The author focuses on the highest rated prime time cable shows and explores the extent of political items and strategies of their presentation.