Interpreting and responding to wildfire smoke in western Canada

ABSTRACT This paper presents findings from an online survey that explored public experiences of wildfire smoke, public health advisory information, risk perceptions, and protective actions in response to wildfire smoke in western Canada. Most respondents had wildfire smoke experiences lasting several days with decreased visibility, and many had difficulty breathing and changes to their health. While a majority of respondents were aware of the Air Quality Health Index and how to respond on a high risk day, some did not. Most respondents perceived the risk from wildfire smoke during their most recent experience to be extreme, severe, or moderate, with only 20% perceiving low risk from wildfire smoke. Wildfire smoke experiences affected risk perceptions, and female respondents perceived the risk from wildfire smoke to be higher in comparison to male respondents. Most respondents took protective actions during their most recent exposure to wildfire smoke, with the most popular measures including keeping windows and doors shut, and limiting time spent outdoors. Perceptions of wildfire smoke risks, experiencing health impacts from wildfire smoke, sex and highest level of education, and firefighting experience influenced protective actions. Recommendations to improve public health during wildfire smoke events and future research are included.