RMUTT GLOBAL BUSINESS ACCOUNTING AND FINANCE REVIEW

EXPLORING BRAND AWARENESS AND UTILIZATION PATTERNS OF POISON CONTROL CENTER SERVICES IN THAILAND: A COMPARATIVE STUDY AMONG HEALTHCARE PROFESSIONALS AND THE GENERAL PUBLIC

Pub Date : 2024-05-07 DOI: 10.60101/gbafr.2024.271700 Wallapa Suengkamolpisut, P. Sud-on, Pattaraporn Mekavuthikul

FACTORS AFFECTING INTENTION TO USE NATIONAL SINGLE WINDOW (NSW) THROUGH PERCEIVED EASE OF USE AND PERCEIVED USEFULNESS IN IMPORT, EXPORT AND LOGISTICS ENTERPRISES

Pub Date : 2024-05-07 DOI: 10.60101/gbafr.2024.272386 Orawee Sriboonlue

EXPLORING THE IMPACT OF LOCAL KNOWLEDGE ON BRAND EQUITY AND PURCHASE INTENTIONS: A CASE STUDY OF CULTURAL PRODUCTS IN PATHUM THANI

Pub Date : 2023-12-29 DOI: 10.60101/gbafr.2023.263976 Akarawat Jatuphatwarodom, Natawat Jatuphatwarodom