Survey of relation between marketing strategies with export act of active nutritive industry cooperatives in Kurdistan on phase approach

Nazyar Haddadi, A. Shojaei
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Abstract

Nowadays exporter cooperatives of nutritive industries are looking for ways to increase export of their products. Marketing strategies can present suitable strategies. The present study is applications and its amount correlative-scaling researches such had done in active nutritive industry cooperatives in Kurdistan (spring 94). The main question is whether is there a relation between marketing strategies and export act of active nutritive industry cooperatives? the study's statistical society contains active cooperatives exporting nutritive industries i n Kurdistan. They are 5 cooperative companies with 7 members, and totally 35 responders. This study had used standard questionnaire of marital comparisons as the main tool for measurement and ranking. The study findings show that there is a meaningful relation between marketing strategies and export act of exporter cooperatives.
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基于阶段分析法的库尔德斯坦活跃营养业合作社营销策略与出口行为关系调查
目前,营养工业出口合作社正在寻找增加其产品出口的方法。营销策略可以提出合适的策略。本研究是在库尔德斯坦活跃的营养工业合作社进行的应用及其数量相关尺度研究(1994年春季)。主要问题是市场营销策略与活跃的营养产业合作社的出口行为之间是否存在关系?该研究的统计协会包含库尔德斯坦出口营养产业的活跃合作社。5家合作公司,7家成员,共35家响应者。本研究采用婚姻比较标准问卷作为主要的测量和排序工具。研究结果表明,出口合作社的营销策略与出口行为之间存在有意义的关系。
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