ANTHROPOMORPHIC METAPHORS OF GERMAN ECONOMIC MEDIA

G. O. Stroganova
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Abstract

The paper is devoted to the research of anthropomorphic metaphors in German economic media discourse. The main types of anthropomorphic metaphors in German economic media discourse are distinguished. Metaphors representing the economy as a biological, social and spiritual being are considered as anthropomorphic metaphors.
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德国经济媒体的拟人隐喻
本文旨在研究德国经济媒体话语中的拟人隐喻。对德国经济媒体话语中拟人隐喻的主要类型进行了区分。将经济表现为生物、社会和精神存在的隐喻被认为是拟人化的隐喻。
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