MARKETING STRATEGY IN IMPROVEMENT SELLING VALUE OF OYSTER MUSHROOM CULTIVATION

Rumiris Siahaan, Sri Winda Hardiyanti Damanik, Suci Etri Jayanti.S, Rakhmawati Purba, Rapat Piter Sony Hutauruk, Ayu Zurlaini
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Abstract

This study explains how the Marketing Strategy in Increasing the Selling Value of Oyster Mushroom Cultivation. In this community service, it is focused on oyster mushroom cultivators, in Blok Village. 10, Dolok Masihul District, Serdang Bedagai Regency. This community service is carried out in Blok Village. 10, Dolok Masihul Subdistrict, Serdang Bedagai Regency, because this village has high potential in oyster mushroom cultivation. Cultivated edible mushrooms such as: straw mushrooms, oyster mushrooms, ear mushrooms and dark chocolate mushrooms.
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提高平菇养殖销售价值的营销策略
本研究阐述了如何运用营销策略来提高平菇养殖的销售价值。在这个社区服务中,它的重点是在Serdang Bedagai县Dolok Masihul区布洛克村10号的平菇种植者。这项社区服务在Serdang Bedagai县Dolok Masihul街道10号block村开展,因为该村在平菇种植方面具有很高的潜力。栽培食用菌如:草菇、平菇、耳菇、黑巧克力菇等。
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