THE FUTURE OF VIETNAM TOURISM IN A (POST) COVID-19: BACK TO MASS TOURISM OR TOWARDS SUSTAINABILITY?

Hoa Vu Dinh
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Abstract

The COVID-19 pandemic has severely affected Vietnam's tourism industry and caused unprecedented losses. After the COVID-19 pandemic, should Vietnam's tourism industry recover towards a more sustainable tourism model or return to the former overdeveloped mass tourism model is a question that needs to be studied thoroughly saved. This study analyzes the impact of mass tourism development, the COVID-19 pandemic on the tourism industry, and directions for sustainable recovery to ensure a better future for Vietnam's tourism industry, thereby contributing more positively to the overall prosperity of the economy. The research results can be considered a valuable reference for Vietnam's tourism management units in finding solutions for adaptation and sustainable development of the post-COVID-19 tourism industry.
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2019冠状病毒病后越南旅游业的未来:回归大众旅游还是走向可持续发展?
新冠肺炎疫情严重影响越南旅游业,造成前所未有的损失。新冠肺炎疫情后,越南旅游业是向更可持续的旅游模式复苏,还是回到过去过度开发的大众旅游模式,这是一个需要深入研究的问题。本研究分析了大众旅游发展、新冠肺炎疫情对旅游业的影响,以及可持续复苏的方向,以确保越南旅游业的美好未来,从而为经济的整体繁荣做出更积极的贡献。研究结果可为越南旅游管理单位寻找新冠肺炎后旅游业适应和可持续发展的解决方案提供有价值的参考。
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