Study of E-commerce Transaction System's Division of Labor Based on Multi-agent Simulation

Li Wang, Y. Chai, Yi Liu
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Abstract

The e-commerce transaction system's division of labor of is an important problem. It is of great significance for evaluating the development level and forecast the development direction of e-commerce. However, there is a certain disparity between the current mainstream research model and the reality, which leads to a biased result. This paper puts forward to a definition of transaction efficiency based on transaction services, establishes a model of middleman's specialized production decision of transaction services on this basis, and uses multi-agent simulation to solve the model. The results show that the transaction efficiency is the impetus for the change of middlemen's division of labor level. The degree of economic specialization, price of commodities and transaction services and other associated factors also affect middlemen's division of labor.
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基于多智能体仿真的电子商务交易系统分工研究
电子商务交易系统的分工是一个重要的问题。这对于评价电子商务的发展水平和预测电子商务的发展方向具有重要意义。但是,目前的主流研究模式与实际存在一定的差距,导致研究结果存在偏差。本文提出了基于交易服务的交易效率定义,在此基础上建立了中间商交易服务专业化生产决策模型,并采用多智能体仿真对模型进行求解。研究结果表明,交易效率是中间商分工水平变化的推动力。经济专业化程度、商品和交易服务的价格等相关因素也会影响中间商的分工。
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