Effect of Management Change and Development on Qlapa

Abstract

The purpose of this study is to find out the changes that occur to Qlapa. Qlapa was founded on November 1, 2015, founded by Benny Fajarai (also noted as Founder of Kreavi) and Fransiskus Xaverius who is a graduate of Silicon Valley technology companies, such as Google. Qlapa is one of the e-commerce that focuses on Indonesian children's handicraft products ranging from ornaments, hangers, paintings, wooden furniture, jewelry, leather wallets, and other handicraft products directly from the maker. Since the beginning Qlapa itself was founded with the aim to help advance and empower the creativity of home craftsmen by introducing it through the internet.
Qlapa itself uses SWOT method, strategic planning method to evaluate factors that are influential in trying to achieve the goal, namely strengths, weaknesses, opportunities,and threats,both short-term and long-term goals.