{"title":"Information visualization- in regarding to customer journey map in a three-dimensions format","authors":"Wen-Hsing Liu, Zun-Hwa Chiang","doi":"10.1109/ICKII.2018.8569133","DOIUrl":null,"url":null,"abstract":"Customer journey map used in the service design was considered an important tool to discover service experiences related issues, since it could logically and contextually find problems and solves them. This article tried to conduct the idea of information visualization. and utilized the customer journey map in a three-dimensions format; therefore, designers not only can acquire information from 2D diagram, but also manipulate intangible information from this designed tool. Through 3 service design case studies, this article expects to develop various application tools, which allowing designers explore more opportunities gaps from users’ experiences.","PeriodicalId":170587,"journal":{"name":"2018 1st IEEE International Conference on Knowledge Innovation and Invention (ICKII)","volume":"48 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2018-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"2","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"2018 1st IEEE International Conference on Knowledge Innovation and Invention (ICKII)","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1109/ICKII.2018.8569133","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 2
Abstract
Customer journey map used in the service design was considered an important tool to discover service experiences related issues, since it could logically and contextually find problems and solves them. This article tried to conduct the idea of information visualization. and utilized the customer journey map in a three-dimensions format; therefore, designers not only can acquire information from 2D diagram, but also manipulate intangible information from this designed tool. Through 3 service design case studies, this article expects to develop various application tools, which allowing designers explore more opportunities gaps from users’ experiences.
京公网安备 11010802042870号
京ICP备2023020795号-1
分享
求助内容：
应助结果提醒方式：
扫码关注我们
