{"title":"Implications of Revenue Models and Technology for Content Moderation Strategies","authors":"Yi Liu, Pinar Yildirim, Z. J. Zhang","doi":"10.1287/mksc.2022.1361","DOIUrl":null,"url":null,"abstract":"This paper develops a theoretical model to study how the revenue model and technology of a social media platform affect its content-moderation strategy.","PeriodicalId":423558,"journal":{"name":"Mark. Sci.","volume":"11 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2021-01-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"13","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Mark. Sci.","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1287/mksc.2022.1361","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 13
Abstract
This paper develops a theoretical model to study how the revenue model and technology of a social media platform affect its content-moderation strategy.