Factors Influencing Consumers' Behavioral Intention to Use Electronic Wallet: A Study of Touch ’n Go E-wallet

Wei Aw Ling, Ashwinytaah Raam, Auni Nadiah Binti Mohd Rizal, Azra Parvin Binti Niyas Ali, Fadhilah Khoiruwnia, A. A. G. Satia Utama, Derick Teoh Kok Ban
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Abstract

With the advancement of technology and implement of the fourth industrial revolution, digital wallet payment methods have appeared as the latest wave in the market. People can now enjoy cashless payments with a simple tap of a button. Due to the Covid-19 pandemic, digital wallet use among consumers significantly increased. The study was conducted to analyze the factors influencing users' behavioral intention in using the electronic wallet (e-wallet)- Touch ’n Go E-wallet. To explore, the collection of both primary and secondary data is done through several sources, and a digital questionnaire was produced to collect data and information from 150 respondents. We tested hypotheses using IBM SPSS Statistic software. The result indicated that perceived usefulness, perceived convenience, perceived trust, and perceived security of the Touch ’n Go E-wallet application significantly influence consumer behavioral intention using the e-wallet payment method.
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消费者使用电子钱包行为意愿的影响因素——基于Touch ' n Go电子钱包的研究
随着科技的进步和第四次工业革命的实施,数字钱包支付方式作为最新的一波出现在市场上。人们现在只需轻点一个按钮就可以享受无现金支付。受新冠肺炎疫情影响,消费者使用数字钱包的人数大幅增加。本研究旨在分析影响用户使用电子钱包(e-wallet)行为意向的因素——Touch ' n Go电子钱包。为了探索,主要和次要数据的收集是通过几个来源完成的,并制作了一份数字问卷,以收集150名受访者的数据和信息。我们使用IBM SPSS统计软件检验假设。结果表明,触摸即走电子钱包应用程序的感知有用性、感知便利性、感知信任度和感知安全性显著影响消费者使用电子钱包支付方式的行为意愿。
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