RESEARCH ON LOGISTICS DISTRIBUTION OF RT-MART

Da-yong Xu
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Abstract

With the rapid development of chain retail trade in China, logistics distribution has become a key link in the process of chain enterprises core competitiveness. But supermarket chain in China starts late, the logistics distribution system is still in its infancy, most of the logistics distribution center cannot achieve process automation and mechanization. The current distribution system behind the supermarket chain has become a bottleneck in the development of. So, improve the supermarket chain logistics distribution mode, improve the efficiency of distribution, has become the key problems needed to resolve at the present stage our country supermarket chain.This article first introduces the chain business enterprise and the related concepts of logistics distribution, on the basis of analyzing the rt-mart supermarket chain logistics development present situation, pointed out that the current rt-mart supermarket chain in the logistics distribution link the existing main problems are: the low efficiency of logistics distribution, distribution mode is not reasonable, logistics has not formed the scale and distribution te chnology facility backwardness, backward logistics information system. According to the above problems, this paper gives the corresponding measures and solution.
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大润发超市物流配送研究
随着中国连锁零售业的快速发展,物流配送已经成为连锁企业核心竞争力的关键环节。但连锁超市在中国起步较晚,物流配送体系还处于起步阶段,大部分物流配送中心无法实现过程自动化和机械化。目前落后的配送体系已经成为连锁超市发展的瓶颈。因此,完善连锁超市物流配送模式,提高配送效率,已成为现阶段我国连锁超市需要解决的关键问题。本文首先介绍了连锁经营企业及物流配送的相关概念,在分析了大润发连锁超市物流发展现状的基础上,指出目前大润发连锁超市在物流配送环节存在的主要问题有:物流配送效率低,配送模式不合理,物流尚未形成规模,配送技术设施落后,物流信息系统落后。针对上述问题,本文提出了相应的措施和解决办法。
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