{"title":"Is brand reputation a banner for social marketing? A social enterprise product consumption perspective","authors":"Juin‐Ming Tsai, Tzu‐En Lu","doi":"10.1002/mar.21870","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":188459,"journal":{"name":"Psychology & Marketing","volume":null,"pages":null},"PeriodicalIF":0.0000,"publicationDate":"2023-07-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Psychology & Marketing","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1002/mar.21870","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}