Automotive Industry APP Development Strategy in the Prospect of Digitalization

Zongwei Liu, Baolei Zhang, F. Zhao
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引用次数: 1

Abstract

The connotation of automotive industry digitization was elucidated systematically based on the tide of intelligent upgrading of automotive industry. The deep impact of Automotive Industry APP (AIAPP) on automotive industry was introduced with a digitization prospect after the analysis of definition and effects of Industry APP (IAPP). Main types of AIAPP were expounded with detail aiming at the application areas of AIAPP. Development elements of AIAPP were analyzed in detail from the point of digital upgrading of automotive industry. Major difficulties of developing AIAPP were summarized by dissecting process characteristic of the development and application of AIAPP. The main strategies were proposed on carrying forward the development of AIAPP from the aspects of division and cooperation of participants, labor division between OEMs and auto parts companies, collaboration between automotive technicians and software technicians, and nurture of an industrial ecosystem.
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数字化前景下的汽车行业APP发展策略
基于汽车产业智能化升级的浪潮,系统阐述了汽车产业数字化的内涵。在分析了工业应用程序(IAPP)的定义和作用后,介绍了汽车工业应用程序(AIAPP)对汽车工业的深刻影响,并对数字化前景进行了展望。针对AIAPP的应用领域,详细阐述了AIAPP的主要类型。从汽车产业数字化升级的角度,详细分析了AIAPP的发展要素。通过对AIAPP开发应用过程特点的剖析,总结了AIAPP开发的主要难点。从参与主体分工合作、主机厂与零配件企业分工合作、汽车技术人员与软件技术人员协同合作、培育产业生态系统等方面提出了推进AIAPP发展的主要策略。
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