Strategic Capabilities and Performance of Insurance Firms Listed at the Nairobi Securities Exchange, Kenya

Anne Ngundi Zawadi, Dr. Jane Queen Omwenga
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引用次数: 2

Abstract

The insurance sector has witnessed growth in both the corporate and private sectors driven by increased insurance uptake among corporations and individuals. However, despite the dynamic nature of the sector, some insurance firms face significant challenges in keeping up with their counterparts. To address the performance variations in the insurance sector, it is crucial to examine strategic capabilities such as technical knowledge, innovation, learning culture and service quality and their impact on performance of NSE listed firms in Kenya. This study aims to investigate how strategic capabilities influence the performance of these firms. The specific objectives of the study were: to examine the effect of innovation capability on the performance of NSE-listed insurance companies in Kenya; to determine the effect of service quality capability on the performance of NSE-listed insurance companies in Kenya; to investigate the effect of technical knowledge capability on the performance of NSE-listed insurance companies in Kenya and to examine the effect of learning culture  capability on the performance of NSE-listed insurance companies in Kenya. The study was anchored on the Resource based view theory, Knowledge based view and Dynamic capabilities theories.  A descriptive cross-sectional survey research design was adopted targeting 258 senior staff members of six listed insurance firms on the Nairobi Securities Exchange. A sample size of 156 respondents was determined by Yamane formula and stratified random sampling technique used for sample selection. Structured questionnaire was used for primary data collection with a pilot test involving 16 respondents to ensure the validity and reliability of the research instrument. Data analysis was performed with an aid of statistical packages for social sciences (SPSS) software employing descriptive statistics, correlation analysis and multiple regression models.  The findings revealed that innovation strategic capability, service quality strategic capability, technical knowledge strategic capability and learning culture strategic capability all had a positive significant relationship with performance of NSE-listed insurance companies in Kenya. The study therefore recommended that insurance firms listed at the NSE should invest in innovation, service quality, technical knowledge and learning culture to enhance their performance.
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肯尼亚内罗毕证券交易所上市保险公司的战略能力与绩效
由于企业和个人对保险的吸收增加,保险业在企业和私营部门都有增长。然而,尽管该行业充满活力,但一些保险公司在跟上同行的步伐方面面临着重大挑战。为了解决保险行业的绩效差异,至关重要的是检查战略能力,如技术知识,创新,学习文化和服务质量及其对肯尼亚NSE上市公司绩效的影响。本研究旨在探讨战略能力如何影响这些企业的绩效。研究的具体目标是:检验创新能力对肯尼亚nse上市保险公司绩效的影响;确定服务质量能力对肯尼亚nse上市保险公司绩效的影响;考察技术知识能力对肯尼亚nse上市保险公司绩效的影响,考察学习文化能力对肯尼亚nse上市保险公司绩效的影响。本研究以资源基础理论、知识基础理论和动态能力理论为基础。采用描述性横断面调查研究设计,针对内罗毕证券交易所6家上市保险公司的258名高级工作人员。样本选取采用Yamane公式和分层随机抽样技术,样本量为156人。采用结构化问卷进行初步数据收集,并对16名调查对象进行了试点检验,以确保研究工具的效度和可靠性。数据分析采用社会科学统计软件包(SPSS)软件,采用描述性统计、相关分析和多元回归模型。研究发现,创新战略能力、服务质量战略能力、技术知识战略能力和学习文化战略能力与肯尼亚nse上市保险公司绩效均存在显著正相关关系。因此,研究建议在新证券交易所上市的保险公司应在创新、服务质量、技术知识和学习文化方面进行投资,以提高其绩效。
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