Penyuluhan Optimasi Tiktok Shop Bagi Pelaku Ukm Di Kelurahan Ulujami

Bisma: Jurnal Pengabdian Masyarakat Pub Date : 2023-04-15 DOI:10.61159/bisma.v1i1.71

Engga Jalaludin, Nur Majdina, Rizka Fajrina, Najela Safa Camilla, Ryan Rinaldi, Fawaz Fadillah

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Abstract

Abstract Tiktok is a social media platform for sharing short videos, but recently TikTok has launched a new feature, namely the TikTok Shop, this feature is a place where trade transactions occur and also brings sellers and buyers together like other e-commerce platforms. In this case, it is an opportunity for the public, especially sellers, to be able to reach consumers through this TikTok Shop and optimize their use based on the features in the existing TikTok Shop. But unfortunately, not all Indonesian people understand how to use the TikTok Shop. Therefore, through the Community Service Program which is accommodated in Darunnajah University, it is hoped that this will be a solution so that people can understand more about its use so that they can increase their business reach. This KKN program aims to educate the public about the advantages and disadvantages of the TikTok Shop, as well as its benefits and impact on their business. The KKN program was carried out in Ulujami Village, Pesanggrahan District, South Jakarta, DKI Jakarta. The method used is the introduction method and seminars.

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Ulujami社区中小企业修养

Tiktok是一个分享短视频的社交媒体平台，但最近Tiktok推出了一个新功能，即Tiktok商店，这个功能是交易发生的地方，也像其他电子商务平台一样将卖家和买家聚集在一起。在这种情况下，公众，特别是卖家，可以通过这个TikTok商店接触到消费者，并根据现有的TikTok商店的功能来优化他们的使用。但不幸的是，并非所有印尼人都知道如何使用抖音商店。因此，通过Darunnajah大学的社区服务计划，希望这将是一个解决方案，使人们能够更多地了解它的使用，从而扩大他们的业务范围。这个KKN计划旨在教育公众关于TikTok商店的优点和缺点，以及它的好处和对他们的业务的影响。KKN计划在雅加达DKI南雅加达Pesanggrahan区Ulujami村实施。使用的方法是介绍法和研讨会。

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Bisma: Jurnal Pengabdian Masyarakat

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