Corporate Social Responsibility Model of Mining Companies in the Environmental Communication Perspective

Neni Yulianita, Nurrahmawati Nurrahmawati, Tresna Wiwitan
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Abstract

One of the company's successes can be seen from how the company manages corporate social responsibility (CSR) activities in the surrounding environment. The purpose of this study was to find out, analyze, and discuss CSR models in the environmental communication perspective in three Southeast Sulawesi mining companies which included: 1) CSR model in the environmental communication perspective implemented for the surrounding community, and 2) the benefits of environmental communication in CSR activities for the welfare of the community in the environment around the company. Research uses qualitative methods with a case study approach. Research results show that: the model of CSR activities carried out by three mining companies in Southeast Sulawesi in the perspective of environmental communication include: Communication of Environmental care and community relations in the context of Environmental communication. While the benefits gained by the community surrounding the company from CSR activities include community involvement in environmental communication activities about the Charity Program and Corporate Philanthropy for the surrounding environment. Keywords—corporate social responsibility; environmental communication; surrounding environment
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环境传播视角下的矿业企业社会责任模式
公司的成功之一可以从公司如何管理企业社会责任(CSR)活动在周围环境中看到。本研究的目的是找出、分析和讨论苏拉威西东南三家矿业公司的环境传播视角下的企业社会责任模式,包括:1)为周边社区实施的环境传播视角下的企业社会责任模式,以及2)企业社会责任活动中的环境传播对公司周边社区环境福利的好处。研究采用定性方法和案例研究方法。研究结果表明:苏拉威西东南部三家矿业公司在环境传播视角下开展的企业社会责任活动模式包括:环境传播背景下的环境关怀传播和社区关系传播。而企业社会责任活动给周边社区带来的好处包括社区参与慈善项目的环境传播活动和企业对周边环境的慈善。关键词:企业社会责任;环境的沟通;周边环境
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