{"title":"Values derived from virtual reality shopping experience among generation Z","authors":"Kata Kapusy, E. Lógó","doi":"10.1109/COGINFOCOM.2017.8268249","DOIUrl":null,"url":null,"abstract":"This paper introduces the kinds of values that are derived from shopping experiences as a result of virtual and augmented reality — especially in the case of Generation Z.","PeriodicalId":212559,"journal":{"name":"2017 8th IEEE International Conference on Cognitive Infocommunications (CogInfoCom)","volume":"123 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2017-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"14","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"2017 8th IEEE International Conference on Cognitive Infocommunications (CogInfoCom)","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1109/COGINFOCOM.2017.8268249","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 14
Abstract
This paper introduces the kinds of values that are derived from shopping experiences as a result of virtual and augmented reality — especially in the case of Generation Z.