Study on the performance evaluation of sustainable tourism supply chain based on balanced scorecard

G. Ji, B. Guo
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引用次数: 5

Abstract

the resources of tourism limit the expansion of tourism industry. Only sustainable development strategy can help it develop healthily. This paper compares the development of tourism industry in China and other countries and discusses strategy of the sustainable tourism supply chain with tourism service agency as the core enterprise. Finally, a framework of performance evaluation indexes of the tourism supply chain is given by using balanced scorecard.
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基于平衡计分卡的可持续旅游供应链绩效评价研究
旅游资源限制了旅游业的发展。只有实施可持续发展战略,才能使其健康发展。本文通过对国内外旅游产业发展的比较,探讨了以旅游服务机构为核心企业的可持续旅游供应链战略。最后,利用平衡计分卡给出了旅游供应链绩效评价指标框架。
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