INTERAKSI PARASOSIAL IDOL NCT DALAM MEMBANGUN KEDEKATAN DENGAN NCTZEN

Nurul Hidayatulloh
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Abstract

The purpose of this study is to explain NCT's Parasocial Idol interactions in building closeness with NCTzen through YouTube. This study uses the concept of parasocial interaction and Computer Mediated Communication. The method used is qualitative with a digital ethnographic approach and the technique used is online observation conducted on parasocial interaction activities on Youtube NCT. The results showed that the process of parasocial interaction on NCT Idols in building closeness with NCTzen was marked by interactions in the YouTube comments column on the content broadcast by NCT such as live streaming, daily life videos, MV, variety shows. The interaction was repeated by NCTzen and NCT.
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与NCTZEN的亲密接触
本研究的目的是解释NCT通过YouTube与NCTzen建立亲密关系时的副社会偶像互动。本研究使用副社会互动和电脑媒介沟通的概念。使用的方法是定性的数字人种学方法,使用的技术是对Youtube NCT上的副社会互动活动进行在线观察。结果表明,NCT偶像与NCTzen建立亲密关系的副社会互动过程以NCT直播、日常生活视频、MV、综艺节目等内容在YouTube评论栏的互动为标志。NCTzen和NCT重复了这种相互作用。
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