The influence of the factors for creating the value and competitive advantages of the organization on human capital in organizations

Abstract

Studies have shown that an organization's human resources should be effectively attracted, developed, motivated, managed, and valued to sustain a competitive edge in the market. Organizations must take care of the strategy of scale, the diversification of activities, the allocation of resources, the orientation towards the buyer, value chains, change management, innovations, and the strategic renewal of the organization itself in order to maintain their competitive advantage(s) and ensure their survival. This paper is aimed at determining whether the level of the factors for creating the value of the organization and the level of the competitive advantage of the organization actually affect or do not affect the level of human capital in the organization. Based on the research conducted in the paper, it can be concluded that the level of human capital in the organization increases simultaneously with the increasing of the level of the factors for creating the value of the organization and the level of the competitive advantage of the organization.