Research on Digital Exhibition Design of Former Residence Memorial Hall based on IPOP Theory

Xia Wang, Zhengqing Jiang
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Abstract

This paper takes visitor experience as the center to study the specific strategies to enhance the digital display effect of the former residence Memorial Hall, in order to deal with the plight of its digital display development lag. Based on the theory of IPOP, this paper makes an empirical study of Tsou Jung Memorial Hall through questionnaire survey and field observation, this paper discusses the differences of four kinds of audience on the digital display of the former residence Memorial Hall. There are significant differences and correlations among the four kinds of experiences dimensions among the audiences with different preference types. Through the analysis of their internal relations, this paper explores the application possibility of IPOP theory in the digital display experience of museums, it provides a general plan for the evaluation of demonstration effect and the standard of technology application.
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基于IPOP理论的故居纪念馆数字化展示设计研究
本文以游客体验为中心,研究提升故居纪念馆数字展示效果的具体策略,以应对其数字展示发展滞后的困境。本文以IPOP理论为基础,通过问卷调查和实地观察,对祖正纪念馆进行了实证研究,探讨了四种观众对故居纪念馆数字展示的差异。不同偏好类型的受众在四种体验维度上存在显著的差异和相关性。通过对二者内在关系的分析,探索IPOP理论在博物馆数字展示体验中的应用可能性,为示范效果评价和技术应用标准提供总体规划。
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