{"title":"Digital Piracy, Creative Productivity, and Customer Care Effort: Evidence from the Digital Publishing Industry","authors":"Xiaolin Li, Chenxi Liao, Ying Xie","doi":"10.1287/MKSC.2020.1275","DOIUrl":null,"url":null,"abstract":"This study empirically examines the effect of copyright piracy reduction on writers’ creative productivity and customer care efforts using data from a digital publishing firm.","PeriodicalId":423558,"journal":{"name":"Mark. Sci.","volume":"21 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2021-02-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"9","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Mark. Sci.","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1287/MKSC.2020.1275","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 9
Abstract
This study empirically examines the effect of copyright piracy reduction on writers’ creative productivity and customer care efforts using data from a digital publishing firm.