Rosa María Rincón Ornelas, Lidia Amalia Zallas Esquer, Arturo Sánchez Sánchez, Cruz García Lirios, Jorge E. Chaparro Medina, Isabel Cristina Rincòn Rodrìguez
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引用次数: 0
Abstract
The objective of this work was to specify a model for the study of electronic consumption. An exploratory, cross-sectional and psychometric study was conducted with a selection of Internet users, considering their time of use. An associative perceptual structure was found between the usefulness of the technology and the effectiveness of the respondent, although the research design limited the results to the research sample, suggesting the extension of the work towards other cybernetic contexts.
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