Chatbots and mental health: Insights into the safety of generative AI

IF 4 2区 管理学 Q2 BUSINESS Journal of Consumer Psychology Pub Date : 2023-10-26 DOI:10.1002/jcpy.1393
Julian De Freitas, Ahmet Kaan Uğuralp, Zeliha Oğuz-Uğuralp, Stefano Puntoni
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Abstract

Chatbots are now able to engage in sophisticated conversations with consumers. Due to the “black box” nature of the algorithms, it is impossible to predict in advance how these conversations will unfold. Behavioral research provides little insight into potential safety issues emerging from the current rapid deployment of this technology at scale. We begin to address this urgent question by focusing on the context of mental health and “companion AI”: Applications designed to provide consumers with synthetic interaction partners. Studies 1a and 1b present field evidence: Actual consumer interactions with two different companion AIs. Study 2 reports an extensive performance test of several commercially available companion AIs. Study 3 is an experiment testing consumer reaction to risky and unhelpful chatbot responses. The findings show that (1) mental health crises are apparent in a nonnegligible minority of conversations with users; (2) companion AIs are often unable to recognize, and respond appropriately to, signs of distress; and (3) consumers display negative reactions to unhelpful and risky chatbot responses, highlighting emerging reputational risks for generative AI companies.

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聊天机器人与心理健康:洞察生成式人工智能的安全性
聊天机器人现在能够与消费者进行复杂的对话。由于算法的 "黑箱 "性质,我们无法提前预测这些对话将如何展开。行为研究对当前大规模快速部署该技术可能产生的安全问题几乎没有提供深入的见解。我们从心理健康和 "人工智能伴侣 "入手,来解决这个紧迫的问题:旨在为消费者提供合成互动伙伴的应用。研究 1a 和 1b 提供了实地证据:消费者与两种不同的人工智能伴侣的实际互动。研究 2 报告了对几种市售人工智能伴侣的广泛性能测试。研究 3 是一项实验,测试消费者对有风险和无帮助的聊天机器人回复的反应。研究结果表明:(1) 在与用户的对话中,心理健康危机明显存在于不可忽视的少数对话中;(2) 伴侣人工智能通常无法识别并适当回应困扰迹象;(3) 消费者对聊天机器人的无益和有风险的回应表现出负面反应,凸显了生成式人工智能公司新出现的声誉风险。
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来源期刊
CiteScore
8.40
自引率
14.60%
发文量
51
期刊介绍: The Journal of Consumer Psychology is devoted to psychological perspectives on the study of the consumer. It publishes articles that contribute both theoretically and empirically to an understanding of psychological processes underlying consumers thoughts, feelings, decisions, and behaviors. Areas of emphasis include, but are not limited to, consumer judgment and decision processes, attitude formation and change, reactions to persuasive communications, affective experiences, consumer information processing, consumer-brand relationships, affective, cognitive, and motivational determinants of consumer behavior, family and group decision processes, and cultural and individual differences in consumer behavior.
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