The value advantage and rational reflection on immersive journalism in emergent events

Abstract

Within the realm of traditional media, news reporting predominantly relies on textual content and photographs, requiring the audience to decipher and extract information from the media. However, immersive journalism goes beyond this approach by enriching the audience's understanding and involvement in the news through interactive and multi-dimensional methods, effectively integrating them with the news text. Sudden events, characterized by their complexity, suddenness, and unpredictability, swiftly capture widespread attention. Augmenting the audience's immersion in these events not only deepens their comprehension of the overall event, but also triggers emotional resonance. By immersing the audience in the scene, casting them as "witnesses" or "participants" rather than mere "observers" of the news, they undergo a distinctive experience that encompasses a profound perception of the news scene, its sounds, and the emotions and feelings it evokes.[1]