{"title":"On the Need to Use Digital Marketing in Enterprises in the Field of Security Systems","authors":"Victoria Malardyrova","doi":"10.12737/2306-627x-2023-12-3-63-72","DOIUrl":null,"url":null,"abstract":"The article reveals digital marketing; analyses the sphere of security systems of the Republic of Sakha (Yakutia) and identifies the main problems in it. It is proposed to turn to digital marketing to enhance the promotion of enterprises in the B2B market. The author describes the preliminary results of the work through monitoring. Future prospects are concluded, confirming the effectiveness of digital marketing.","PeriodicalId":486328,"journal":{"name":"Научные исследования и разработки. Экономика фирмы","volume":"30 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2023-09-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Научные исследования и разработки. Экономика фирмы","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.12737/2306-627x-2023-12-3-63-72","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0
Abstract
The article reveals digital marketing; analyses the sphere of security systems of the Republic of Sakha (Yakutia) and identifies the main problems in it. It is proposed to turn to digital marketing to enhance the promotion of enterprises in the B2B market. The author describes the preliminary results of the work through monitoring. Future prospects are concluded, confirming the effectiveness of digital marketing.
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