Testing How Militaristic and Xenophobic Language Affects Engagement with Facebook Posts about Invasive Species

IF 3 3区 社会学 Q1 COMMUNICATION Environmental Communication-A Journal of Nature and Culture Pub Date : 2023-10-10 DOI:10.1080/17524032.2023.2267787
Sedona Chinn, Dan Hiaeshutter-Rice, P. Sol Hart, Brendon M.H. Larson
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Abstract

ABSTRACTInvasive species are considered a significant threat to biodiversity and economic activities. Concerned stakeholders have adopted militaristic metaphors and xenophobic language to raise public awareness about the issue, yet communication theory provides conflicting guidance on whether this is likely to be effective. This research insight analyzes over 400,000 Facebook posts from North American stakeholders to find that stakeholder Facebook pages discuss invasive species infrequently, sometimes using militaristic and rarely xenophobic language, but that neither militaristic nor xenophobic language is associated with online engagement.KEYWORDS: Invasive speciesmetaphorpublic engagementsocial media Disclosure statementNo potential conflict of interest was reported by the author(s).
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测试军国主义和仇外语言如何影响Facebook上关于入侵物种的帖子的参与
摘要入侵物种被认为是对生物多样性和经济活动的重大威胁。相关的利益相关者采用了军国主义的隐喻和仇外的语言来提高公众对这一问题的认识,但传播理论对这种做法是否可能有效提供了相互矛盾的指导。这项研究分析了来自北美利益相关者的40多万Facebook帖子,发现利益相关者的Facebook页面很少讨论入侵物种,有时使用军国主义语言,很少使用仇外语言,但无论是军国主义还是仇外语言都与在线参与无关。关键词:入侵物种;隐喻;公众参与;社交媒体披露声明作者未报告潜在利益冲突。
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来源期刊
CiteScore
6.30
自引率
7.40%
发文量
53
期刊介绍: Environmental Communication is an international, peer-reviewed forum for multidisciplinary research and analysis assessing the many intersections among communication, media, society, and environmental issues. These include but are not limited to debates over climate change, natural resources, sustainability, conservation, wildlife, ecosystems, water, environmental health, food and agriculture, energy, and emerging technologies. Submissions should contribute to our understanding of scientific controversies, political developments, policy solutions, institutional change, cultural trends, media portrayals, public opinion and participation, and/or professional decisions. Articles often seek to bridge gaps between theory and practice, and are written in a style that is broadly accessible and engaging.
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