Impact of Airbnb on the hotel industry in Japan

IF 8.9 2区 管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM Journal of Destination Marketing & Management Pub Date : 2023-12-02 DOI:10.1016/j.jdmm.2023.100841
Satoka Nakamura , Angathevar Baskaran , Sonia Kumari Selvarajan
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Abstract

The main aim of this paper is to find out whether the occupancy rate of the hotels would increase or decrease with the number of listings in Airbnb in Japan. It employs a panel data gathered from annual Airbnb's listings and hotel occupancy rates, covering all 47 prefectures in Japan and 5 accommodation types for 7 years. The findings indicate that the number of Airbnb listings did not have a statistically significant impact on the overall hotel occupancy rates. Based on the type of accommodations, both Ryokan and Common Lodging House show significant results and are positively influenced by Airbnb listings. The study concludes that Airbnb does not disrupt the hotel industry and suggests easing some of the current restrictions on accommodation sharing in Japan.

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Airbnb对日本酒店业的影响
本文的主要目的是找出日本Airbnb上的房源数量会增加还是减少酒店的入住率。它采用了从Airbnb的年度房源和酒店入住率中收集的面板数据,涵盖了日本所有47个县和7年的5种住宿类型。研究结果表明,Airbnb的房源数量对整体酒店入住率没有统计学上的显著影响。根据住宿类型,Ryokan和Common Lodging House都显示出显著的结果,并且受到Airbnb房源的积极影响。该研究的结论是,Airbnb不会扰乱酒店业,并建议放松目前日本对住宿共享的一些限制。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
CiteScore
18.60
自引率
3.60%
发文量
46
审稿时长
43 days
期刊介绍: The Journal of Destination Marketing & Management (JDMM) is an international journal that focuses on the study of tourist destinations, specifically their marketing and management. It aims to provide a critical understanding of all aspects of destination marketing and management, considering their unique contexts in terms of policy, planning, economics, geography, and history. The journal seeks to develop a strong theoretical foundation in this field by incorporating knowledge from various disciplinary approaches. Additionally, JDMM aims to promote critical thinking and innovation in destination marketing and management, expand the boundaries of knowledge, and serve as a platform for international idea exchange.
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