The coordination mechanism of value co-creation between developers and users in digital innovation ecosystems

IF 7.1 3区 管理学 Q1 BUSINESS Electronic Markets Pub Date : 2023-12-14 DOI:10.1007/s12525-023-00685-w
Xiaoxu Zhang, Linchao Yang, Tianyu Gao, Wenyong Zhou
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Abstract

The interactions between developers and users are a vital driver of complementary innovation and further facilitate the emergence and evolution of digital innovation ecosystems. However, these interactions are somewhat overlooked in research on digital innovation ecosystems. To increase the understanding of their interrelationship, firstly, we explain the foundation of value co-creation between developers and users by introducing service-dominant logic (S-D logic). Then, we analyze the coordination mechanism of their value co-creation using an evolutionary game approach. There are three key findings obtained: First, the underlying logic behind their value co-creation is mutual benefit, and the coordination mechanism elaborates how they select participation strategies by carefully weighing benefits against costs. Second, their engagement behavior is influenced by each other, and their initial choices also determine the evolution outcome of the behavior under certain circumstance. Third, the involvement of developers and users is impacted by similar benefits and costs, such as additional benefits of adopting the active strategy unilaterally, free-riding benefits, additional costs of positive participation, and benefits of ecosystem synergy. However, factors related to platform owners, the loss caused by punishment due to passive participation and the benefits from being featured due to active participation, only affect developers’ strategy choices directly. Finally, we discuss managerial implications of our findings.

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数字创新生态系统中开发者与用户价值共创的协调机制
开发者和用户之间的互动是互补创新的重要驱动力,并进一步促进数字创新生态系统的出现和演变。然而,在数字创新生态系统的研究中,这些相互作用在某种程度上被忽视了。为了加深对两者之间相互关系的理解,首先,我们通过引入服务主导逻辑(S-D逻辑)来解释开发者和用户之间价值共同创造的基础。在此基础上,运用演化博弈方法分析了二者价值共同创造的协调机制。本文的主要发现有三点:第一,共同创造价值背后的基本逻辑是互惠互利,协调机制阐述了他们如何通过仔细权衡收益与成本来选择参与策略。第二,他们的敬业行为是相互影响的,他们的初始选择也决定了特定情况下行为的演化结果。第三,开发者和用户的参与受到类似收益和成本的影响,如单方面采取主动策略的额外收益、搭便车的收益、积极参与的额外成本和生态系统协同的收益。然而,与平台所有者相关的因素,被动参与带来的惩罚损失和主动参与带来的推荐收益,只会直接影响开发者的策略选择。最后,我们讨论了研究结果的管理意义。
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来源期刊
Electronic Markets
Electronic Markets Multiple-
CiteScore
14.80
自引率
15.30%
发文量
85
期刊介绍: Electronic Markets (EM) stands as a premier academic journal providing a dynamic platform for research into various forms of networked business. Recognizing the pivotal role of information and communication technology (ICT), EM delves into how ICT transforms the interactions between organizations and customers across diverse domains such as social networks, electronic commerce, supply chain management, and customer relationship management. Electronic markets, in essence, encompass the realms of networked business where multiple suppliers and customers engage in economic transactions within single or multiple tiers of economic value chains. This broad concept encompasses various forms, including allocation platforms with dynamic price discovery mechanisms, fostering atomistic relationships. Notable examples originate from financial markets (e.g., CBOT, XETRA) and energy markets (e.g., EEX, ICE). Join us in exploring the multifaceted landscape of electronic markets and their transformative impact on business interactions and dynamics.
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