{"title":"Certified data chats for future used car markets","authors":"Andreas Engelmann, Gerhard Schwabe","doi":"10.1007/s12525-024-00725-z","DOIUrl":null,"url":null,"abstract":"<p>Used car market platforms are interested in extending their offering from information provision to the whole customer journey. Providing certified data on the car’s state and history enables this extension by eliminating the need to physically inspect the car before buying it. Hence, communication and negotiations can move entirely to a used car platform to cover the entire value chain. How can such a market communication be designed when certified data come into play? This study designs and develops a certified data chat for the selective and controlled exchange of blockchain-based certified data in used car negotiations. An experimental market game is played with students to evaluate the usefulness of the chat. The study contributes to the augmentation of market communication with valuable and sensitive data exchange and demonstrates what a key component of a future used car market can look like. It offers three design principles and insight into why certified data chats are useful.</p>","PeriodicalId":47719,"journal":{"name":"Electronic Markets","volume":"12 1","pages":""},"PeriodicalIF":7.1000,"publicationDate":"2024-09-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Electronic Markets","FirstCategoryId":"91","ListUrlMain":"https://doi.org/10.1007/s12525-024-00725-z","RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"BUSINESS","Score":null,"Total":0}
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Abstract
Used car market platforms are interested in extending their offering from information provision to the whole customer journey. Providing certified data on the car’s state and history enables this extension by eliminating the need to physically inspect the car before buying it. Hence, communication and negotiations can move entirely to a used car platform to cover the entire value chain. How can such a market communication be designed when certified data come into play? This study designs and develops a certified data chat for the selective and controlled exchange of blockchain-based certified data in used car negotiations. An experimental market game is played with students to evaluate the usefulness of the chat. The study contributes to the augmentation of market communication with valuable and sensitive data exchange and demonstrates what a key component of a future used car market can look like. It offers three design principles and insight into why certified data chats are useful.
期刊介绍：
Electronic Markets (EM) stands as a premier academic journal providing a dynamic platform for research into various forms of networked business. Recognizing the pivotal role of information and communication technology (ICT), EM delves into how ICT transforms the interactions between organizations and customers across diverse domains such as social networks, electronic commerce, supply chain management, and customer relationship management.
Electronic markets, in essence, encompass the realms of networked business where multiple suppliers and customers engage in economic transactions within single or multiple tiers of economic value chains. This broad concept encompasses various forms, including allocation platforms with dynamic price discovery mechanisms, fostering atomistic relationships. Notable examples originate from financial markets (e.g., CBOT, XETRA) and energy markets (e.g., EEX, ICE). Join us in exploring the multifaceted landscape of electronic markets and their transformative impact on business interactions and dynamics.
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