Class Conflict and Spatial Domination in the Neoliberal City

IF 5.7 1区 管理学 Q1 BUSINESS Journal of Consumer Research Pub Date : 2023-12-14 DOI:10.1093/jcr/ucad079
Rodrigo B Castilhos
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Abstract

This paper analyzes spatial domination in middle-classed spaces––the spaces that cater to the dispositions, status, and lifestyle ideals of middle-class groups––of the neoliberal city. Grounded in interdisciplinary scholarship on the neoliberal city, the paper introduces a typology of middle-classed spaces that maps out different combinations of cross-class hostility and cordiality in dynamics of spatial domination. Through an extended case study of a new upscale neighborhood bordering a slum area in a southern Brazilian city, the paper unveils the socio-historic conditions that inform the localized cross-class relations and situate it in the spatial typology. With the support of a semiotic square, the paper then identifies, relates, and analyzes the hostile (‘takeover’ and ‘repression’) and cordial (‘makeover’ and ‘concession’) spatial practices by which dominant agents produce one specific type of middle-classed space. Through these practices, dominant agents improve the status, experience, and market value of the neighborhood for target upper-middle-class consumers, while further disenfranchising the poor from its spaces—effectively reproducing deep-rooted historical patterns of social exclusion. This study extends research on status consumption and spatiality while also adding insights into the role of the state in consumption and market dynamics.
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新自由主义城市中的阶级冲突和空间统治
本文分析了新自由主义城市中的中产阶级空间--迎合中产阶级群体的处置、地位和生活方式理想的空间--中的空间支配。本文以新自由主义城市的跨学科学术研究为基础,介绍了中产阶级空间类型学,描绘了空间支配动态中跨阶级敌意和友好的不同组合。通过对巴西南部城市一个与贫民窟接壤的新高档社区的扩展案例研究,本文揭示了当地跨阶级关系的社会历史条件,并将其置于空间类型学中。在符号学方阵的支持下,论文随后识别、关联并分析了主导者制造特定类型中产阶级空间的敌对("接管 "和 "镇压")和友好("改造 "和 "让步")空间实践。通过这些做法,主导者为目标中上层消费者提高了社区的地位、体验和市场价值,同时进一步剥夺了穷人在社区空间中的权利,有效地再现了根深蒂固的社会排斥历史模式。这项研究扩展了对地位消费和空间性的研究,同时也增加了对国家在消费和市场动态中所扮演角色的见解。
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来源期刊
CiteScore
12.00
自引率
9.70%
发文量
53
期刊介绍: Journal of Consumer Research, established in 1974, is a reputable journal that publishes high-quality empirical, theoretical, and methodological papers on a wide range of consumer research topics. The primary objective of JCR is to contribute to the advancement of understanding consumer behavior and the practice of consumer research. To be considered for publication in JCR, a paper must make a significant contribution to the existing body of knowledge in consumer research. It should aim to build upon, deepen, or challenge previous studies in the field of consumption, while providing both conceptual and empirical evidence to support its findings. JCR prioritizes multidisciplinary perspectives, encouraging contributions from various disciplines, methodological approaches, theoretical frameworks, and substantive problem areas. The journal aims to cater to a diverse readership base by welcoming articles derived from different orientations and paradigms. Overall, JCR is a valuable platform for scholars and researchers to share their work and contribute to the advancement of consumer research.
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