Ouverture de ‘New Global Competitive Landscapes’

S. Brondoni, Fabio Musso
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Abstract

The continuation of the war in Ukraine and the appearance of the BRICS+ have consolidated some critical issues that appeared at the beginning of the war, including the rise in the prices of energy and food raw materials. In global markets, companies are nowadays exposed to a fierce competition and new socio-environmental forces on a vast scale. For global companies, the ongoing geopolitical changes increase corporate and network profit risks, but also represent new, great opportunities for corporate management on long-term trends.
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乌克兰战争的持续和 "金砖+"的出现巩固了战争初期出现的一些关键问题,包括能源和食品原材料价格的上涨。在全球市场上,企业如今面临着激烈的竞争和新的社会环境力量的巨大冲击。对于全球企业来说,持续的地缘政治变化增加了企业和网络盈利的风险,但同时也为企业管理的长期趋势带来了新的巨大机遇。
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