Konten Meme Sebagai Media Terkini Sebagai Upaya Edukasi dan Sosialisasi Anti Korupsi pada Generasi Muda Indonesia

Abstract

The rise of corruption cases in Indonesia is considered increasingly concerning. This condition over time will affect the mentality of the younger generation in a negative direction and form a deep-rooted culture of corruption. Indonesian youth are the next golden generation of the nation who must have a strong mentality and high integrity. This realization can be done through anti-corruption education based on the latest social media content. The formulation of the problem studied in this study is the potential of meme content as the latest media for anti-corruption education and socialization in Indonesia and how meme content works as a medium for anti-corruption education and socialization. This research was prepared using a qualitative approach and is included in the type of literature research. The results of the research found are that the potential use of meme content as an anti-corruption education medium is considered quite high. Based on this potential, meme content included in social media can be an anti-corruption education tool for the younger generation. The way meme content works as an educational medium is done through the creation of pages that are integrated with the participation of the government, academics, and society in general.