THE INFLUENCE OF RESEARCH AND DEVELOPMENT AND PATENT ACTIVITY ON BUSINESS PERFORMANCE: THE CASE OF HIGH-TECHNOLOGY COMPANIES

Marija Jovanović, B. Krstić, Tamara Radjenović
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Abstract

The purpose of the work is to determine the impact of R&D activities and patent activity on the business performance of high-tech companies with the largest number of patent applications according to the records of the World Intellectual Property Organization (WIPO).The research sample consists of 33 high-technology companies that were continuously on the WIPO's Top 50 PCT applicants list in the period from 2013 to 2020. Regression analyses have been performed to determine the impact of R&D activity and patent activity on the business performance of high-technology companies.The research confirms the importance of R&D and patent activity for the business performance of high-technology companies. This study revealed that R&D investment, number of granted patents and published PCT applications have a positive influence on sales revenue, gross profit, operating profit, earnings before interest and taxes, earnings before interest, taxes, depreciation, and amortization, market capitalisation. The positive influence of patent activity indicators on return on equity is also present; however, the influence of R&D investment on return on equity is negative.The research results have significant implications for R&D, intellectual property and corporate managers of high-tech companies in terms of significantly improving the efficiency of R&D investments and their impact on company’s profitability. Also, there are significant implications related to improving the effectiveness of the innovation process and patent activity and their impact on other business performance.The originality of this study is reflected in studying the influence of patent activity indicators on gross profit, earnings before interest and taxes, earnings before interest, taxes, depreciation, and amortization, and return on equity.
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研发和专利活动对企业绩效的影响:高科技公司的案例
这项工作的目的是根据世界知识产权组织(WIPO)的记录,确定研发活动和专利活动对专利申请数量最多的高科技公司的经营业绩的影响。研究样本包括 33 家高科技公司,这些公司在 2013 年至 2020 年期间连续进入世界知识产权组织的 PCT 申请人 50 强名单。研究证实了研发和专利活动对高科技公司经营业绩的重要性。研究表明,研发投入、已授权专利数量和已公布的 PCT 申请对销售收入、毛利润、营业利润、息税前利润、息税折旧摊销前利润和市值有积极影响。研究结果对于高科技公司的研发、知识产权和企业管理者大幅提高研发投资效率及其对公司盈利能力的影响具有重要意义。本研究的独创性体现在研究了专利活动指标对毛利润、息税前利润、息税折旧摊销前利润和股本回报率的影响。
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