Analysis of guest ratings and reviews from the platform “Booking’’ for destination Plovdiv

S. Videv
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Abstract

Using the methods of comprehensive statistical research, case study and content analysis, the current article tries to summarize the information from guest reviews available in the platform “Booking” for destination Plovdiv, to compare the data for the different types of accommodation, to prepare specific user profiles for the destination as well as for the typical Plovdiv accommodation facilities – hotels, guest houses, apartments and hostels according to their customers. Keywords: “Booking”, tourist destination Plovdiv, case study, content analysis
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来自 "Booking''平台的普罗夫迪夫游客评分和评论分析
本文采用综合统计研究、案例研究和内容分析等方法,试图总结普罗夫迪夫目的地 "Booking "平台上的客人评论信息,比较不同类型住宿的数据,并根据客户情况为目的地以及普罗夫迪夫典型住宿设施--酒店、宾馆、公寓和旅馆--准备具体的用户资料。关键词"预订"、普罗夫迪夫旅游目的地、案例研究、内容分析
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