Corporate Cancellation: The Odyssey of the “Myth of 922” between Academic and Ideological Discourses

Alexander V. Ovchinnikov
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Abstract

Methodological problems of the analysis of the phenomenon of “cancellation culture” are investigated. It is stated that “cancellation” was characteristic of all stages of history, but the actual “cancellation culture” could only arise with the development of civil society and mass media. It is proved that the concept of “corporate cancellation” is more acceptable for states of a transit of democracy type of development, when the main actors of the “cancellation” of an individual, social group or views (scientific, religious, etc.) are political elites. In order to develop the proposed theoretical approach, the extensive material of the “Myth of 922” case was analyzed. The following items were recorded: “cancellation” in the mass media of the academic version of the events of 922; cardinal changes in the historiographical field; intercorporate interaction of political elites and academic structures, which eventually led to the official celebration of the anniversary of the “1100th anniversary of the adoption of Islam by Volga Bulgaria”; complex strategies of behavior of individual researchers who tried to use the “weaknesses” of the “myth of 922” to accumulate their own symbolic capital, but very rarely turned to the discourse of the “cancellation culture”. The theoretical outlines of “corporate cancellation” proposed in the article can be useful for a better understanding of the known facts of “cancellation” in the Soviet and contemporary Russian history.
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公司取消:学术话语与意识形态话语之间的 "922神话 "奥德赛
对 "取消文化 "现象的分析方法问题进行了研究。研究指出,"取消 "是所有历史阶段的特征,但实际的 "取消文化 "只能随着公民社会和大众传媒的发展而产生。事实证明,"企业取消 "的概念更容易为民主过渡型发展国家所接受,因为此时 "取消 "个人、社会团体或观点(科学、宗教等)的主要行为者是政治精英。为了发展所提出的理论方法,对 "922 神话 "案例的大量材料进行了分析。记录了以下项目:大众媒体对 922 年事件学术版本的 "取消";历史学领域的重大变化;政治精英和学术机构的公司间互动,最终导致官方庆祝 "伏尔加保加利亚接受伊斯兰教 1100 周年";个别研究人员的复杂行为策略,他们试图利用 "922 年神话 "的 "弱点 "来积累自己的象征资本,但很少转向 "取消文化 "的话语。文章中提出的 "企业取消 "的理论轮廓有助于更好地理解苏联和当代俄罗斯历史上已知的 "取消 "事实。
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