{"title":"Autonomous sensory meridian response in service experience: an exploratory study","authors":"Nina Zlateva, Stanislav Ivanov, Vladimir Fedoseev","doi":"10.1080/02642069.2024.2319039","DOIUrl":null,"url":null,"abstract":"This paper evaluates the role of Autonomous Sensory Meridian Response (ASMR) in service experience. ASMR is an enjoyable and relaxing sensation accompanied by head and/or body ‘tingles’ in response...","PeriodicalId":22929,"journal":{"name":"The Service Industries Journal","volume":"6 1","pages":""},"PeriodicalIF":0.0000,"publicationDate":"2024-02-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"The Service Industries Journal","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1080/02642069.2024.2319039","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0
Abstract
This paper evaluates the role of Autonomous Sensory Meridian Response (ASMR) in service experience. ASMR is an enjoyable and relaxing sensation accompanied by head and/or body ‘tingles’ in response...