Exploring the effect of social media on revisit intentions

Sheraz Ahmad, Singha Chaveesuk, Wornchanok Chaiyasoonthorn, Sulaiman Khan
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Abstract

After the emergence of COVID-19, the tourism industry changed drastically and experienced a considerable decline. Thus, this study explored the impact of social media during COVID-19 on revisit int...
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探索社交媒体对重访意向的影响
在 COVID-19 出现后,旅游业发生了巨大变化并经历了相当程度的衰退。因此,本研究探讨了社交媒体在 COVID-19 期间对游客重游的影响。
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