Coronaphobia or sinophobia: How journalistic practices in early COVID-19 coverage and online commentary affect anti-Chinese sentiment in the U.S.

Abstract

Historically, pandemics have spurred an influx of disorganized information and escalated intergroup animosity, and COVID-19 is no exception. Pandemic reporting often features cues and testimonials to mark the distinction between “us” versus “them”; however, the influence of such journalistic practices on intergroup animosity remains largely unexplored during public health crises, let alone their potential interplay with ubiquitous user-generated comments that often accompany pandemic news stories in the digital era. We conducted an online survey experiment with a sample of U.S. participants ( N = 1428) during the early phase of the COVID-19 pandemic, systematically varying the presence of stigmatizing outgroup cues, testimonials from in-versus outgroups, and social media comments either predominantly endorsing or condemning xenophobia. Our findings reveal that stigmatizing outgroup cues amplified the effects of testimonials detailing ingroup suffering, thus heightening anti-Chinese sentiment. These results underscore the importance of evaluating the implications of journalistic practices in public health reporting on intergroup dynamics and social solidarity. Additionally, we found that online comments predominantly condemning xenophobia moderated the effects of ingroup testimonials in the direction of inducing more positive sentiments, highlighting the vital role of an engaged audience in moderating the influences of public health news coverage.